Your Ultimate Guide To
A live, 90-minute workshop where I'll share the exact formula I've used to generate over 7-figures in Q4 sales for your favorite creator-led brands + help you apply it to your business in real time.
A Black Friday Sale That Works
Can't attend live? Sign up anyways + I'll send the replay to you after the event!
Get Your Ticket – $11
AUGUST 21, 2025 – 11AM CT (REPLAY INCLUDED)
Your Black Friday Sale Shouldn’t Make You Want To Pull Your Hair Out
I promise, there's a better way...
For some reason it feels like everyone else is raking in cash during the holidays – but if you’re honest, you always find yourself stuck battling the algorithm, slashing your prices, and still feeling invisible.
You’re not alone.
Most 6 + 7-figure founders I work with KNOW they should be making more from Black Friday, Cyber Monday + other holiday sales, but…
Remember Last Year’s Black Friday Chaos? Yeah…
Your Black Friday Sale Shouldn’t Make You Want To Pull Your Hair Out
There’s A Right Way To Sell from September To January. Most 6 + 7-Figure Creators Miss It.
What if I told you there’s actually a specific, aligned sequence of moves you can make in your marketing funnel — from September through January — to not only run a stronger Black Friday sale…
…but to walk into 2026 on a wave of momentum?
There is.
And that’s exactly what I’m sharing with you in this 90-minute workshop.
Right Way
When You Join The Black Friday Funnel Method Live Training, You’ll Unlock…
01
One Live 90-Minute Workshop
Get behind the scenes of the exact funnel strategy I’ve used to generate 7-figure during the holiday promo season.
We’ll walk through:
✔️ What to do (and when) from September to January
✔️ How to structure an offer that doesn’t rely on discounts
✔️ The sales funnel framework that converts—even in crowded inboxes
✔️ Real examples from creator-led brands I’ve worked with
This is the actual system I use with my 1:1l clients — compressed into 90 minutes.
The Q4 Marketing Calendar
02
A plug-and-play calendar that shows you what to post, send, and sell — week by week from September through January.
Designed to help you:
✔️ Reverse-engineer your Black Friday promo
✔️ Balance organic, email, and paid content
✔️ Stay focused instead of scrambling
This calendar alone will save you 10+ hours of planning time.
Funnel Workbook
Your
Map your entire promo plan, step-by-step so you know exactly what to do throughout Q4 of 2025 to make more $$.
ncludes:
✔️ Messaging prompts that help you stand out without shouting
✔️ Funnel map templates you can reuse for any launch
✔️ Space to sketch out offers, deadlines, and post ideas
So you can go from “I have an idea” to “It’s actually written and ready.”
03
The Gal Behind Brands Like
Cut To: Me Sobbing On Black Friday Eve
Cut To: Me Sobbing On Black Friday Eve
I was leading content and marketing for one of the top creator-led brands in the industry — running point on a 6-figure Black Friday campaign – literally about to pull my hair out…
The developer wasn’t responding.
His VAs (yes, plural) were watching my Looms, not him.
Product delivery was nonexistent.
We weren’t sure if the sale would go live in time.
And I just remember thinking: I never want to do this like this again.
That was the moment I made myself a promise.
From now on, every promo I touch — whether it’s mine or a client’s — will run on a strategy that’s planned ahead, written clearly, and built to convert without chaos.
That’s the strategy I’m teaching you inside this workshop.
If you’ve ever felt like Black Friday brings out the worst in your business systems, your team, or your stress levels – just know: you’re not alone. And there is a better way.
Let me show you.
"I Don't Have Time Right Now"
Totally get it. You’re running a business. Managing a team. Prepping launches. Maybe even navigating back-to-school chaos.
But here’s the truth: If you don’t have time to plan now… you definitely won’t have time to fix it mid-November. The Black Friday scramble doesn’t come from “not having enough time” – it comes from not having a plan in the first place.
This 90-minute workshop is designed to give you time back by handing you the strategy, templates, and calendar that will carry you through the entire holiday season.
So you’re not:
❌ Pulling a last-minute all-nighter writing emails
❌ Spending 5-figures on ads that don’t convert
❌ Watching sales flop while everyone else cashes in
Instead, you’ll leave with a plan that works before the chaos hits—so your funnel does the heavy lifting when you’re ready to rest.
If you can give me one afternoon now, I’ll help you save weeks later.
But Cheyenne...
I'VE GOT THE ANSWERS
FAQ
Do I have to offer a huge discount for this to work?
Not at all. We’ll talk about ways to drive urgency without defaulting to discounts—so your promos feel aligned and profitable, not like a race to the bottom.
I CAN'T ATTEND LIVE – IS THERE A REPLAY?
The nature of this workshop is that, well, it's a workshop. That means to get the most out of it, you're going to want to be there live. That said, if you cannot show up live you'll have access to the replay for a limited time.
I’m super busy right now. Will this take a lot of time?
Nope. The workshop is 90 minutes and comes with everything you need to hit the ground running including a marketing calendar + guided workbook that takes the guesswork out of planning. Yes, there will be more to do after the training (+ I have a plan to guide you through that, too!) but this one afternoon now = hours (and headaches) saved during promo season.
What if I don’t have my Black Friday offer figured out yet?
Perfect. We’ll cover the most common (+ profitable!) Black Friday campaigns inside the workshop, so whether you’re tweaking something old or launching something new, you’ll walk away with a strategy that fits.
What’s the deal with the $500 off The Funnel Method?
At the end of the workshop, I’ll share how to get $500 off The Funnel Method—a deeper program where I help you build out your full evergreen funnel. The discount is only available to attendees of this workshop, so you’ll get first dibs before it opens publicly.
Is this just theory, or will I actually get templates and examples?
This is the opposite of fluffy theory. You’ll get my Black Friday marketing calendar and workbook to help you plan your campaign confidence. Then I’ll tell you how to get my full set of plug-and-play templates inside The Funnel Method — which you’ll have the chance to join at a special $500-off rate after the session.
Get Your Ticket – $11
You Shouldn’t Have To Be Glued To Your Computer On Black Friday
You shouldn’t be refreshing your inbox, or double-checking your links, or scrambling to fix last-minute mistakes while your family is eating pie without you.
You should be present. Rested. Proud of the funnel you built—and the revenue it’s bringing in.
That’s not too much to ask. That’s the kind of promo this workshop will help you create. Let’s build the kind of Black Friday that supports your business and your life. I’ll see you there.
I BELIEVE
Get Your Ticket – $11
DISCLAIMER: The testimonials and examples on this page represent individual experiences and are not guarantees of future results. Your success depends on many factors, including your effort, experience, and commitment. We make no guarantees or promises regarding your income or business growth. This program is for educational purposes only and is not intended to substitute for professional advice.
