Most small business owners spend too much time creating content and not enough time on marketing. Over 5 weeks, I’ll help you install an evergreen marketing funnel in your business so you can make predictable sales. You'll spend less time worrying about revenue and more time on the parts of your business you enjoy.
Scroll Instagram for 5 minutes, and you’ll see another creator having another 6- (or 7!) figure launch. You can’t help but wonder if that could be you…
What they tell you: How they posted content, got followers, and magically made sales.
What they don’t tell you: How (specifically) they turned those followers into dollar signs in their bank account.
As a creator industry, we’ve wildly over-indexed on teaching how to make good content on Instagram, TikTok, and Substack…but we’ve wildly under-indexed on how to make any money from that audience you built.
One of my favorite clients described your marketing funnel as "a private world to sell to" and it's the best definition of marketing funnel I've heard to date.
A marketing funnel allows you to keep your content fully focused on delivering value and entertaining your audience, while the marketing system makes sales in the background.
Plus – you have full control over your marketing systems, so you're in the driver's seat of how much money you make each month. In other words, you don't have to rely on someone else giving you a brand deal or referring your business to make money.
Over the last 7+ years, I’ve worked with your favorite creators to generate over $22M in revenue using marketing funnels alone.
Here's the thing: your favorite creators are great teachers for growing your audience and making great content. But when those same creators need to turn their audience into revenue, they call me.
Marketing funnels are all I do, all day long. Your content is your job. I'd never pretend otherwise. Making sure that content pays you? That's mine.
You have an offer (or a beta version you're ready to run live)
You've built an audience – whether that's 100 followers or 100k+ — and you're ready to make money from it
You've seen creators post about their 6- or 7-figure launch and thought "I want to do that"
You can commit to one call a week and 2–3 hours of building time
You want to understand how funnels work so you can do your own marketing
You want to write a funnel that makes sales and doesn’t sound like AI
You don't have an offer yet (not even a beta offer idea in your notes app)
You're looking for someone to do it for you (that's my 1:1 work, and it starts at $30,000)
You want a guarantee you'll make money (anyone who promises that is lying)
You need someone to build your website and connect your email and checkout software (I cover marketing strategy, messaging, and every word of your copy — tech and design questions welcome at office hours)
You're hoping to passively watch replays and have a funnel appear (the templates do the heavy lifting, but hitting publish is on you)
I'll hand you my funnel templates, teach you live on weekly coworking calls, and answer your questions in office hours. In 5 weeks, you'll have a marketing funnel making sales in the background — while your content stays focused on what it does best.
Grab your spot, join the private Circle community, and meet me live on October 22. We’ll work through your funnel together, and by November 19, you’ll have a marketing system that actively points people to your offer.
Each week, I’ll teach you to write one piece of your marketing funnel using my templates. These are the exact templates I use as a starting point with your favorite creators, and they’ll work for your business.
Your funnel makes sales in the background while your content keeps delivering value. You own your list, and you control your money. Which means brand deals get to be extra money instead of your whole income.
I'll meet with you once a week for 5 weeks, and I'll teach you to build your funnel live on the calls. You show up, we work, and you leave with the next piece of your funnel written. If you miss a call, the replay will be available during the challenge.
You'll get access to a private community to connect with other creators, share what you're building and watch everyone else's funnels come together alongside yours.
Before you write a single word of your funnel, we'll clarify your message using the StoryBrand messaging canvas. I'm a StoryBrand Certified Guide, and this canvas is how we make sure your funnel says the right thing to the right person.
Every week, I'll host open office hours where you can bring your questions, get feedback on what you're building, and borrow my brain for your business. Your funnel questions get answered the same week you have them.
I'm handing you every copywriting template you need to write your funnel. These are the exact templates I use as a starting point with your favorite creators for high-converting sales pages, email sequences, and lead magnet frameworks.
Quick heads up: I build funnels backwards. I'll start you at the sale and work you up to your content, so every piece you build has somewhere to send people. This is the reason my method works.
Before I let you build anything, I'll help you clarify your message. As a StoryBrand Certified Guide, I'll take you through the new StoryBrand Messaging Canvas so every page in your funnel is aligned with your brand.
I'll help you decide how and when you ask for the money. Then, you’ll write your sales page & sales emails so your ideal audience trusts you and understands how your offer can make their life better – without feeling like you're selling to them all the time.
This is the bridge between your content and your offer. I'll help you pick the conversion event that fits your business – whether that’s a webinar, application funnel, or sales call. We’ll write the pages and emails to go with it.
I'll help you build the front door to your private world. You'll create a lead magnet your audience genuinely wants, and it will pull the right people off the algorithm and onto a list you own.
This is the last step: I'll show you how to connect your funnel to the content you're already making, so every post feeds the system. You were already doing the work. Now the work pays you.
Plus, we'll wrap up just in time to do a final end-of-year push, and plan for a January Launch to kick off 2027 with strong sales.
Five weeks of live teaching and coworking with me. We build one piece of your funnel each week, together.
A private community to connect with other creators building alongside you. Funnels get finished when you're building with people.
($4,158 Value)
Hiring me to write your funnel 1:1 starts at $30,000, and your favorite creators pay it, because the funnel pays them back. But I met too many creators who needed a funnel, but couldn’t afford my 1:1 price.
This challenge is how you get my method, my templates, and my eyes on your work for a fraction of that.
(Priceless)
Open Q&A every week. Bring your questions, get feedback on your work, and borrow my brain for your business.
($4,158 Value)
The messaging framework we use to clarify your message before you write a word — guided by a StoryBrand Certified Guide.
($500 Value)
Every copywriting template you need for your funnel: high-converting sales pages, email sequences, and lead magnet frameworks. This is what clients pay me to write for them — you're getting the exact starting points.
($15,000 Value)
Total Value: $18,470+
Amie Tollesfrud, Lazy Millionaire
Natalie Ellis, Founder & CEO of bossbabe
Tim Schurrer, CEO of David Novak Leadership
Author of The Secret Society of Success
Anna Nassery, Lumina Creative
Dylan Jahraus, The Ultimate Etsy Course & EtSEO
Watching another creator post about their 6-figure launch and wondering what they know that you don't
Knowing exactly how your sales happen, because you built the system that makes them
Working a 9-5's worth of hours on content that paid you $0 this month
Feeling gross every time you post about your offer, so you mostly just... don't
Being one algorithm change away from losing your whole audience
Hoping the brand deals keep coming so you can pay your bills
Your content feeding a funnel that pays you every month
Selling in your private world, so your content stays generous and your audience never feels pitched
Owning an email list that no platform update can take from you
Controlling your own sales calendar, where the money is decided by you
We meet once a week in December. Call times will be announced once the challenge kicks off.
Replays are posted after every call, and office hours happen weekly, so you can build on your own schedule and still get your questions answered.
The challenge covers your message and your copywriting — every word of your funnel, written. Design and tech setup are yours to handle, and you can bring design and tech questions to office hours, where I'm happy to point you in the right direction.
Want a head start on design? You can add my preferred design templates to your order at checkout.
Nope! Anyone who promises that is lying.
What I can promise: you'll have every copywriting template you need to write your funnel, my coaching every week, and a clear picture of exactly what to do to build a marketing funnel that works. Some people make sales during the challenge I'll hand you the system and show you how to use it and answer your questions over the 5 weeks so you’re set up for the most success possible.
Due to the digital nature of the program, we do not offer refunds.
If you don’t have an offer yet, the challenge might not be right for you. You’ll want to at least have an idea for a beta version of your offer that you can run live.
The funnel method works at any audience size. I made $1,000 in one day with fewer than 1,500 followers. I’ve also worked with creators who have over 300k followers making less than $5k / month.
Plan for the weekly call plus 2–3 hours of building time. The templates do the heavy lifting, so you're customizing, writing in your own voice, and publishing.
We’ll talk about that when we get there! If you want to continue working with me or getting support, options will be available customized to what this group needs.
Over 200 million people create content, and most of them will keep posting for years while the algorithm pays them in likes.
You deserve better than that. You make content that genuinely helps people, and I believe you should be paid well for it — on your terms, from the audience you already have.
The gap between you and the 5% has nothing to do with your content & everything to do with your funnel. The creators who earn a full-time income from their knowledge & creativity have a private world to sell to, and in 5 weeks, you'll have one, too.
We kick off October 22. I'll bring the templates, the calls, and 7+ years of funnel experience with creators like you — you bring the content you're already making.
DISCLAIMER: The testimonials and examples on this page represent individual experiences and are not guarantees of future results. Your success depends on many factors, including your effort, experience, and commitment. We make no guarantees or promises regarding your income or business growth. This program is for educational purposes only and is not intended to substitute for professional advice.